Over 37% of of the non communicable disease burden in Africa can be attributed to hypertension. Non communicable diseases refers to a group of conditions that are not mainly caused by an acute infection, result in long-term health consequences and often create a need for long-term treatment and care. These conditions include cancers, cardiovascular disease, diabetes and chronic lung illnesses.
"Hypertension- high blood pressure is preventable, relatively easy to diagnose and treatable". This is the message that ASTRAZENECA’s HEALTHY HEART AFRICA campaign wants to drive home. The campaign dubbed HHA is committed to tackling the burden of hypertension and the increasing burden of cardiovascular disease across Africa. HHA aspires to reach 10 million people in subsaharan Africa by 2025 by working with local and global partners.
By understanding that many people are not versed with lifestyle choices and CVD risk factors, HHA aims to reach out to millions of Africans and teach them on the same while advising them on what choices to make as far as lifestyle is concerned. On the same the campaign will undertake in the course of the stipulated time to screen people with the “Know Your Numbers “ emphasis.
HHA aims at Building the capacity at the facilities level and the community level in an effort to lower the levels of care among people affected. Those in dire need of medication will have low cost high quality antihypertensives- This is perhaps the best relief any hypertensive patient can get as far this campaign is concerned.
By developing a road map of proven strategies to address hypertension across Africa HHA aims to partner with government and other stakeholders in ensuring a lasting solution to this burden. Since its inception October 2014 in Kenya, HHA has partnered with both the county and the national government and so far lots of people have been screened and many more are still being screened and solutions given. The question still is... Do you know your numbers? Get screened at the nearest healthcare and begin to lead a healthy lifestyle.